Pune, India – 01 Jul, 2026, Velza Global Group is honored to announce a landmark expansion into the Indian market, entering into a strategic partnership with Tonino Lamborghini to lead the manufacturing and distribution of Tonino Lamborghini Energy Drinks.
This partnership combines Velza Global’s deep expertise in the Indian consumer landscape and its robust distribution network with Tonino Lamborghini’s legacy of bold, uncompromising spirit and design. The collaboration will bring the Tonino Lamborghini Energy Drinks to India, catering to a sophisticated consumer base that demands both performance and the aesthetic of true Italian luxury.
“This partnership marks an important step in the international growth of my brand in India, a rapidly evolving market, where a new generation of consumers is seeking products that combine my uncompromised style and innovative flavors. Together with Velza Global Group, we will bring an offer that stands out in an authentic way.” declared Mr. Tonino Lamborghini, Founder and President of Tonino Lamborghini S.p.a.
“We are honoured to extend our partnership with a brand that carries such a storied history of Italian elegance and innovation. Our collaboration with Tonino Lamborghini is a testament to our commitment to bringing world-class, luxury experiences to India. We are excited to fulfill the lifestyle ambitions of our customers by merging global design sensibilities with our expertise, providing an energy drink that is a statement in itself.” said Ajit Narapareddy, CEO of Velza Global Group.
Crafted for those who refuse to settle, Tonino Lamborghini Energy Drink is more than a beverage, it is a lifestyle. Defined by a bold Italian attitude and an uncompromising aesthetic, it stands alone as the premier choice for individuals who demand high-performance energy with an elevated sense of style.
This strategic alliance is set to redefine the luxury beverage category in India, with the product rollout expected to commence in August, 2026. Available in 4 SKU’s Original, Original Zero Sugar, Green Apple Zero Sugar & Mango Zero Sugar variants, the sleek, elegant can is adorned with the iconic logo emblem, reflecting the brand's unwavering commitment to Made in Italy excellence. Consumers can look forward to experiencing the passion and audacity that define every Tonino Lamborghini product.
About Velza Global Group
Velza Global is a diversified FMCG and lifestyle company dedicated to manufacturing and distributing premium, high-quality products across the Indian & Southeast Asian markets. With a focus on brand prestige and operational excellence, the company is committed to shaping modern Indian lifestyles through innovation and a meticulous approach to luxury brand management.
Media Enquiries
Mrunal Malusre
media@velzaglobal.in
About Tonino Lamborghini
Since 1981, Tonino Lamborghini brand has stood out for innovative design and exclusive luxury. With a product range spanning watches, eyewear, fashion accessories, hospitality, real estate, total living, luxury beverages and electric golf carts, the brand embodies Italian elegance and sophistication.
For more information: www.lamborghini.it
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Paola Barbieri, Head of Marketing & Communication
barbieri@lamborghini.it