Pune, India – 27 Oct 2026 – Velza Global and Tonino Lamborghini S.p.A. are proud to announce an exclusive partnership to bring Tonino Lamborghini’s luxury spirits portfolio to India.
Following the successful collaborations on Tonino Lamborghini Caffeinated Beverages and TL Rosso Caffè, this new partnership marks a major milestone in bringing Tonino Lamborghini’s luxury beverage portfolio to the Indian market. The agreement further strengthens the strategic alliance between Velza Global and Tonino Lamborghini, introducing the brand's iconic Italian craftsmanship to India's high-end spirits market.
Under this exclusive partnership, Velza Global will produce, market, and trade Tonino Lamborghini branded spirits across India. This strategic partnership combines Tonino Lamborghini’s heritage of Italian design, luxury, and prestige with Velza Global’s expertise in high-end consumer products.
Uncompromising Italian Style
Tonino Lamborghini spirits reflect the core values of the iconic Italian brand: unmistakable design, bold character, and an uncompromising attitude. The initial luxury portfolio brought to the Indian market will feature Tonino Lamborghini Vodka, Whiskey, and Gin.
Crafted for a refined international audience, each bottle will feature state-of-the-art authentication systems, including proprietary hologram anti-counterfeiting tech, ensuring ultimate quality, provenance, and luxury positioning.
Mr. Tonino Lamborghini, Founder and President of Tonino Lamborghini S.p.A., declared:
“India has always been a country of extraordinary energy, ambition and appreciation for excellence. I am proud to bring a new expression of the Tonino Lamborghini world to this market through our spirits collection, combining Italian character, boldness and passion. Together with our valued India partner Velza Global, we want to offer an experience that goes beyond the product and conveys the distinctive spirit of our brand.”
“We are proud to expand our journey with Tonino Lamborghini once more. Following our partnerships on Tonino Lamborghini Caffeinated Beverages and TL Rosso Caffè, we are now bringing the brand's entire luxury beverage portfolio to the Indian market. Our goal is to make the complete Tonino Lamborghini luxury ecosystem available across key growth regions, combining Italian craftsmanship and prestige with an exceptional spirits experience,” said Mr. Ajit Narapareddy, CEO & CMD of Velza Global Group.
Tonino Lamborghini branded spirits launch timeline
Velza Global plans to launch the Tonino Lamborghini spirits collection in India by Q2 2027, supported by a strategic rollout across major tier-1 cities, luxury hospitality venues, and high-end retail channels.
Official Tonino Lamborghini Statement
Tonino Lamborghini S.p.A. confirms that Velza Global is the sole officially accredited partner of the Tonino Lamborghini spirits in India. No other company, entity or partner (especially MapZip Pvt Ltd) is affiliated with, authorized by, or connected to this project.
About Velza Global Group
Velza Global is a diversified FMCG and lifestyle company dedicated to manufacturing and distributing luxury, high-quality products across the Indian & Southeast Asian markets. With a focus on brand prestige and operational excellence, the company is committed to shaping modern lifestyle through innovation and a meticulous approach to luxury brand management.
Media Enquiries
Vaishnavi More
media@velzaglobal.in
About Tonino Lamborghini
Since 1981, the Tonino Lamborghini brand has stood out for innovative design and exclusive luxury. With a product range spanning watches, eyewear, fashion accessories, hospitality, real estate, total living, luxury beverages and electric golf carts, the brand embodies Italian elegance and sophistication.
For more information:
www.lamborghini.it
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@ToninoLamborghiniGroup
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Media Enquiries
Ms. Paola Barbieri, Head of Marketing & Communication
barbieri@lamborghini.it